Marketing Technology
Enterprise System-6 implementation
Implementing processes, procedures, RAM, database tools plus purchasing strategies intended to collected data and to achieve the best cost-quality relationship. This is the key to implement the governance to clients to improve the efficiency.
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Marketing Technology Transformation
Identification of technological opportunities within the marketing division to improve efficiency and governance. Identifying existing platforms or supporting the development of new ones. Roll-out support.
Marketing Technology Selection
Support in the identification of a set of appropriate technology vendors and then the rational selection of that vendor to deliver the business and functional requirements. This includes support in the negotiation process.
Marketing Technology Optimisation
Evaluation of existing technology, analysis of client requirements, advice in improving the existing and roll-out support.
Marketing Technology Implementation
Establish a full project structure and governance and then provide project management through to delivery of the technology in a ‘run’ state.
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Headquarters
Headquarters
Via Pistoia, 11 Roma, Italy